EXTRACT SMART DATA FROM BIG DATA.
The added value of data is not to collect and own it, but to select and interpret it profitably. We access up to six data platforms and determine from them the key figures that are really relevant. Consulting with CREATEFOOTBALL enables online and print media to stand out from the competition through quality.
In times of digitalisation, it is becoming increasingly difficult for online and print media in sports journalism to stand out from the competition and generate exclusive content. Here, data analysis offers a field for the future! Correlations relating to the success and failure of teams and players are examined objectively. The focus is always on answering the central question “Why?” in order to offer the readership clear added value.
One of the most popular forms of data analysis is the squad check. This analyses the overall performance of professional clubs and gives the readership an objective impression of the seasons performance. In addition, well-founded assessments of transfers and rumours provide exclusive content for your medium.
Player performances can also be viewed separately. Especially for (unknown) newcomers and signings, it offers fans and interested parties a good and objective first impression of the player’s playing style, who is also compared with his teammates.
“The collaboration with CREATEFOOTBALL always results in exciting projects that offer our readership high-quality content. Particularly well, fits the individual coordination of the topics, so that we can react flexibly to the daily business.”
“Since the beginning of the partnership, the relationship with CREATEFOOTBALL has been characterized by great trust. In addition to implementing a data-based opponent preview for our new newsletter, we are able to substantiate or refute theses thanks to the data-based elaborations.”